Social Media Content Bank
Content Bank is a feature in Social Media that allows you to create templates and use them in Social posting.Note that Content Bank is an add-on that must be installed or part of your plan: Once you have Content Bank installed, you can access it in Social: Click on Add new content, you will be…
How to setup proper attribution for Facebook ad campaign?
When using Facebook paid ads, you get the option to choose regular parameters or dynamic parameters: Facebook offers the following URL dynamic parameters to place on your ads: ad_id={{ad.id}}adset_id={{adset.id}}campaign_id={{campaign.id}}ad_name={{ad.name}}adset_name={{adset.name}}campaign_name={{campaign.name}}placement={{placement}}site_source_name={{site_source_name}} Name-based parameters Name-based parameters, such as ad.name, will be set to the campaign, ad set or ad name used when the ad was first published. Campaign, ad set…
Managing the Social Calendar
The Social Calendar allows you to observe your posts in a calendar view. Below are some details to help you understand your calendar functionality: Successfully published posts will appear with a ✓ check-mark. Posts with problems posting will appear with an X mark. You can change your view preference to Weekly based, Monthly based or…
Creating Posts
When you want to Post for Social media, you have 3 options: Post now: to immediately post. Schedule: to schedule a date for posting. Custom Posting: to schedule the same post on different dates. 1. Access your Social Media → Queue and click on Compose. 2. Choose your social profiles to post to. 3. Add your post content. 4. Add your link….
Connecting your Social Media Profiles
You can connect and manage new profiles to your Social Media suite using Social. To access Social connect, you can either click on the Connect Profile as a new user: Or click on the “+” sign: Or navigate to your Streams→ Add New Account: The Social Connect will open prompting you with the different profiles options to connect…
Email Subject Line Analyzer
A tool that analyzes email subject characteristics and suggests best practices to lets you get a higher open rate. Characteristics Case type Can be any of these types: Title, Sentence, Lower, Upper, Unknown. Subject line with Title case perform best where major words are capitalized, and most minor words are lowercase (ex: Get an All-in-one,…
Predictive Sending
Predictive sending is a sending process that will send emails at the time the recipients are more likely to open their emails. Once you create a campaign, you will have the choice of the process between Normal sending or chunk sending, or Predictive sending: The predictive sending time will be based on three factors: Contact: Check…
Managing automated messages
When creating automation with email sequences, you will need to have your email automated messages ready so that you can set them up inside your automated workflows. To get started with managing and creating your automated messages, go to Automation from the left sidebar and click on Automated Messages from the top menu. 1. Click on Create Automated Message in…
Building Automation
Introduction to the Visual Automation Builder You can build customer automation workflow by clicking on the Automation option from the left menu bar. An automation can be one or a collection of workflows that you can create to automatically target contacts, using a simple drag and drop workflow designer. If you are building an automation…
How to create an email drip
In order to start your email drip setup, you need to prepare your email series first. So start by creating your automated messages:From the Automation tab -> Automated Messages – > Create Automated message. Please check this for more information on how to create Automated messages. Then, you can start building your Email drip workflow.From the Automation tab -> Your Automations – > Create Automation. Your automation should…
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