popReach

Email Subject Line Analyzer

A tool that analyzes email subject characteristics and suggests best practices to lets you get a higher open rate. Characteristics Case type Can be any of these types: Title, Sentence, Lower, Upper, Unknown. Subject line with Title case perform best where major words are capitalized, and most minor words are lowercase (ex: Get an All-in-one,…

Connecting your Social Media Profiles

You can connect and manage new profiles to your Social Media suite using Social. To access Social connect, you can either click on the Connect Profile as a new user: Or click on the “+” sign: Or navigate to your Streams→ Add New Account: The Social Connect will open prompting you with the different profiles options to connect…

Creating Posts

When you want to Post for Social media, you have 3 options: Post now: to immediately post. Schedule: to schedule a date for posting. Custom Posting: to schedule the same post on different dates. 1. Access your Social Media → Queue and click on Compose. 2. Choose your social profiles to post to. 3. Add your post content. 4. Add your link….

Managing the Social Calendar

The Social Calendar allows you to observe your posts in a calendar view. Below are some details to help you understand your calendar functionality: Successfully published posts will appear with a ✓ check-mark. Posts with problems posting will appear with an X mark. You can change your view preference to Weekly based, Monthly based or…

How to setup proper attribution for Facebook ad campaign?

When using Facebook paid ads, you get the option to choose regular parameters or dynamic parameters: Facebook offers the following URL dynamic parameters to place on your ads: ad_id={{ad.id}}adset_id={{adset.id}}campaign_id={{campaign.id}}ad_name={{ad.name}}adset_name={{adset.name}}campaign_name={{campaign.name}}placement={{placement}}site_source_name={{site_source_name}}  Name-based parameters Name-based parameters, such as ad.name, will be set to the campaign, ad set or ad name used when the ad was first published. Campaign, ad set…

Social Media Content Bank

Content Bank is a feature in Social Media that allows you to create templates and use them in Social posting.Note that Content Bank is an add-on that must be installed or part of your plan: Once you have Content Bank installed, you can access it in Social: Click on Add new content, you will be…

Domain Sender Verification

Before sending Email Campaigns or using the Email Action under Automation, you must add and verify a sending domain within the  platform. This action is needed for security and spam compliance purposes. If you have added a domain to track, the system will automatically add that domain as an email sender. However you can always…

Creating Lists with Forms

Creating your lists is a fundamental step in getting started using your account. In this part, we will cover how to create a list and adjust its settings. To get started, click on the Contacts option from the left sidebar, select the Lists tab from the top, and click on the Create List button: You will be prompted with a popup…

Creating custom form fields

When you create a list, you can customize its fields by going to the Form Builder: And choose which fields you’d like to add from here: If you want to remove a field, rename it, change its placeholder, default value or make it required or not, click on the arrow next to it and you…

How to create an email drip

In order to start your email drip setup, you need to prepare your email series first. So start by creating your automated messages:From the Automation tab -> Automated Messages – > Create Automated message. Please check this for more information on how to create Automated messages. Then, you can start building your Email drip workflow.From the Automation tab -> Your Automations – > Create Automation. Your automation should…

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